Ericsson system had after a few precautious years a need to arrange something big for their employees. To show appreciation for their achievements and to further motivate their colleagues, they decided to invite them to a real gala dinner.

Our challenge was to find a venue which could welcome the 2 200 guests, greet them in an exclusive and inviting way and at the same time have a central location. During the evening different types of entertainment was planned that covered both dinner and dancing as well as finding other options for those who didn’t want to dance the entire night. All of this was arranged and performed by Great Events of Sweden according to the set budget.

After a time of venue scouting and proposals from local vendors, it was decided that Stockholm Waterfront was the perfect venue for this event. We built three scenes that were active in different phases during the evening. Three different live bands performed, where one was Ericssons internal band. The dinner entertainment was captivating and engaging, mixed with rock and roll theme during the evening. For this occasion Swedish celebrity Peter Seipen made the party complete as a DJ.